BRANDING & IDENTITY
Capitalize on your
branding and identity
In a crowded market place you need to stand out. A distinctive brand draws attention, and leads to sales.
Let’s find your unique voice through your brand. How can you guarantee that your audience not only understands your brand, but also remains loyal towards your brand? We will go to the essence of your organization, tapping in the minds of your target audience to find out.
Creating maritime brands
Does your logo, brand name and visual elements make clear what you stand for?
Through brainstorm sessions and interviews we determine whether your brand is fit for purpose. Next, our team of branding specialists and designers will make sure that your identity reflects your core values. Each element will be aligned to what your brand stands for.
The branding and identity approach
Positioning & objectives
Before creating an identity for your organization, we have to collect all core values and elements that make you stand out from the crowd. What truly defines your brand?
We look at your company, clients and competitors. The core questions we will answer: How do we profile your company in an original, distinctive and efficient manner? What really represents the essence of your business?
Style & concept
In this phase the visual identity will come to life. Your logo, colours, fonts, and design elements are developed.
Together, these elements establish your brand’s distinctiveness, helping us differentiate your organization from competitors and effectively connect with your current and potential clients. Everything is consolidated in a ‘brand style guide,’ ensuring consistency and a clear representation of your brand.
Now, it is time to get your brand out there. You want the market to see your new identity in a clear and universal representation.
By producing stationery, creating a signature, developing presentations, and designing concepts for social media, we will help you to raise awareness of your business behind a strong, new, and global brand. Our team will help maintaining an uniform identity.